- Good research into 80s culture from dissertation- needs to be extended further to be more specific to entertainment culture/ TV shows/ films.
- Maybe take a step back and look at this more before jumping in with a logo.
- Identify audience and research this market- how would this effect the name?
- Continue to explore numerous concepts before choosing just one.
- Split the brief down into smaller ones so that you don't get too lost with long time schedule.
With this in mind I will now go back and explore the audience and entertainment sector of the 80s more before continuing with the design elements. It could turn out that I may be able to work on some of my previous ideas but they will be more informed now.
I have also gone ahead and split the brief down into more manageable chunks.
Suitable name for channel- one day
Channel logo- one week
Brand guidelines- two weeks
Website/iplayer concepts- three/four weeks
Other channel products- one week
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