I have been looking at how the logo can work alongside subtitles to show the range of channel options and audiences it provides for as this was a common feature which I was inspired by from my channel research. It allows the audience easily know what they are tuning into and what the purpose of the show or platform is, in a clear and direct tone.
Alongside this I realised that another common feature within channel design is the inclusion of icons to show what platforms the channel is available on. This is pretty much a requirement in the 21st century with the amount of technology available and to use within the entertainment sector that wasn't available in the 1980s. I wanted to use the same familiar platforms but show the icons with reference to similar technologies in the 80s like the first Mac, first mobile, old game consoles etc. I started by sketching these and then using the same digital line appearance as the rewind icon within the name. To keep the brand identity consistent.
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